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Product Systems Designer

Hilary Gordon

I design scalable product systems that bring clarity to complexity.
About

About Me

I design complex product systems at scale. I like untangling messy workflows, spotting patterns across surfaces, and shaping structure that holds up as teams and features grow. Much of the work I’m proud of began as a puzzle, mapping moving parts and finding the structure that makes everything click.

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Curious by default and an early adopter by nature, I use AI to accelerate research synthesis, explore edge cases, pressure test architecture, and prototype ideas quickly while maintaining strong design judgment.​​

 

I care about clarity, thoughtful collaboration, and building systems that make products easier to use and organizations easier to scale.

Experience

Lead Product Designer

Remote, in-house

2021 - Present

Senior Product Designer

Marketing agency to in-house

2016 - 2021

Product Designer/UX Designer

Earlier Roles

Pre-2016

Skills
Product Strategy & Design
Design Systems
Research & Insights
Mobile Apps
Prototyping
Design Leadership
Visual Design
Figma
Information Architecture
User Research
Work

Selected Work

Scalability

Re-architected a growing platform’s navigation, unifying transactional workflows and foundational IA for scale.

Information Architecture
Platform Design

Efficiency

Unified core design system components to reduce cognitive load, improve consistency, and accelerate decision making

Design System
Design Leadership & Craft

Systems

Established a design-led operating model that improved cross-functional alignment and system consistency across the product.

Design Leadership
Operating Models

Insight

Redesigning reporting to reduce fragmentation, clarify performance signals, and make complex data easier to understand and act on.

Data Visualization
Product Strategy

Past Work

Selected projects from my past role.

Designed and optimized in-app checkout flows to reduce friction, build trust, and support global payments across platforms.

Checkout Flows
Experimentation
Mobile App

Designed and optimized in-app checkout flows to reduce friction, build trust, and support global payments across platforms.

Checkout Flows
Experimentation
Mobile App

Redesigned the end-of-course experience to increase learner motivation, clarity, and continued engagement across web and mobile.​

Interaction Design
User Research

Recognition

PATENT

US 20140188932 A1

Invented as part of UX team at Verizon Wireless to decrease customer call-in rate through intuitive self-service solutions.

PUBLICATIONS

Published by Forbes

MEDIA

Published by iTunes

Published by UX Matters

Contact

Let's Connect

Additional work available upon request.

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Email

LinkedIn

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Website

hilarygordon.com

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© 2026 Hilary Gordon. Designed with 🩶.

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